Internet Marketing

Usability Design

Typically, a visitor to a web site decides within 5 seconds or less if they are going to stay or leave. If your web site does not clearly and concisely engage them within 5 seconds, visitors will move on to your competitor's site.

What Should I Deliver Within 5 Seconds?

That depends on who you're trying to attract and what you think they are looking for. For example, large paragraphs of text are intimidating to a visitor. They simply will not read it, preferring to scan for key words they are looking for. Give them what they want. We help our clients determine what potential visitors are looking for and format the information in a way that is inviting and quick to convey.

What does Usability Design have to do with Marketing?

When you hire our search engine placement services, we WILL drive a lot of visitors to your web site. If those visitors leave within 5 seconds because your web site is not usable, you will not get any new leads. This will result in a huge failure of our marketing strategy. We will not fail you - we will not only place you high on the search engines, but also help your site be engaging to a visitor and help drive the call to action.

Our Call to Action

Please contact us and let us explain how we can help you attain more qualified leads through search engine placement and usability design.